In a world of competing stories and digital babble,
Shears Strategic Communications cuts through the clamor.
I sharpen your story and find the right ways to share it with your key audiences, with messages that inform, engage, excite, persuade, and maybe even entertain.
I can:
ANALYZE/Strategize
Conceive and implement strategic communications plans
Define and develop brand messaging
Restructure websites and revamp content
Leverage analytics to target and refine digital outreach
CREATE
Conceptualize, write, edit, and produce effective print and digital communications
Build audiences with social media, keyword advertising campaigns, and digital marketing strategies
Lead development of and manage complex websites
Drive thought leadership with op-eds, speeches, and presentations
ENHANCE
Clarify materials with careful copyediting and proofreading
Manage media relations to boost organizational awareness
Improve search engine optimization
Streamline communications processes
Manage projects
Extend your in-house capabilities with focused expertise